Actually, we're a bit of a fitness club here. Small, modest, not pretentious. Somehow HR of the friendly company Kalinka, being a client of our club and just a good man, asked us a question, they say, can you drink something like that for us, otherwise we have the company’s birthday at stake and we kind of want to hang out. but as always, I would not.
We agreed on a barter for meat (which, in fact) and today presented to our colleagues a fitness corporate party, which they themselves came up with without planning.
In general, in the practice of modern Chelyabinsk business, this is not particularly accepted. Let's remember what you associate the word "Birthday" or "Corporate", or, for example, "Builder's Day" or "Metallurgist's Day". Yes Yes Yes. The table, the bottle, the presenter, dancing, and all that.
We don't know how to make a table, we don't know how to make a bottle, we know how to make a presenter and we know how to make fitness entertainment.
Therefore, having received the task, having comprehended the number of participants and their preparation, as well as what they will do after the event (they will go home, they will swim or have lunch), we decided to hold mini crossfit games.
We developed a scenario of 6 stations, took equipment from the club with us and prepared a little.
In general, preparing for a fitness event is more difficult than holding it, because an already prepared scenario works in the event itself, but how it was prepared is a big question.
To do this, I had to go to the facility a couple of times, and before the start of the event, synchronize the order of the music presentation with the DJ.
The people gathered and looked in our direction with caution and even, at times, apprehension. I say that fitness activities are not accepted as corporate entertainment in the Chelyabinsk business environment.
But, we started on time and at 11 in the morning carried out the formation of personnel and morning exercises, with which, in fact, everything begins in any physical education. Let me remind you that fitness is not a sport. This is general physical training.
After the charge, a formation followed, as a result of which, in a random order, three teams were formed, which were given the task of choosing a captain and the most beautiful girl.
Actually, this is where the games began, which, in essence, are quite simple - teams move between stations where instructors meet them, give tasks, measure time and escort participants to the next stations. In our case, each team went through 5 stages easier and one more difficult.
The last, final task was complex, it combined running. passage through the maze and a pair exercise for girls to pump up the ass. All, of course, in jest and without fanaticism, but we were preparing for it.
We coped, of course, everything and the jury began to count.
It turned out that the two teams were close to each other in terms of points and it was decided to hold an additional competition, fortunately, when there is a barbell and men, there are no problems)
And. We must pay tribute to the management of the Kalinka company, in response to our proposal to the teams to choose a representative for participation themselves, colleagues suggested that the representative be chosen by the opposing team, which was done.
In general, after final competition the jury again left to count, and the participants appeared the most beautiful girls who all this time our coordinator of group programs Masha Duchak taught to dance the cheerleader dance. Yes Yes Yes.
And once again yes.
And you know, I was here as a co-host and instructor, and I saw how, under the spring sun, cautious faces were replaced first by smiles, then by laughter, and when everyone was watching this dance, then by applause to the beat of the music and dancing.
We announced the winners and presented a prize from the company and from ourselves, as a fitness partner, we presented the participants of one of the teams with each guest visit in our
Scenario Fitness - parties "Movement is life"
(Fitness anthem plays 1 verse, 1 part of slides begins)
Katia: Good evening! We are glad to see you at the Fitness Party, Fitness is movement, and movement is life! And why don't we combine useful with pleasant, fitness with a disco, i.e. "RELAX ON HEALTH" (stop sweet)
Lena: Fitness is not just sports. This is a culture, this is a regimen, this is nutrition, this is a look at life and health. The word "Fitness" comes from the English expression "to be in shape". It includes a whole system, and not just physical education. It is also fashionable, beautiful and modern.
Song - "Nano techno ..."
Katia : Fitness made the first step in our school in 2007, and now you will see how this innovation has flowed in and flourished in our school. (part 2 slides)
Lena: Fitness is not only lessons, exercises, self-training, but also competitions where teams in the fight show their sports and dance skills. (part 3 - videos with competitions)
(part 4 - types of aerobics slides)
Katia : AEROBIC - one of the types of Fitness, which is designed to keep the figure in shape, train muscles to keep the body in good shape. It combines breathing exercises and exercises for plasticity and muscle development. It is believed that after half an hour aerobic exercise fat breakdown starts.
Lena : Aerobics is divided into CLASSICAL - built on the basis of dance movements, promotes body plasticity, corrects scoliosis, strengthens the muscles of the arms, legs and spine.
Katia : STEP AEROBICS - performed on special platform, works out the muscles problem areas strengthens the cardiovascular and respiratory system, forms beautiful feet and shins.
Lena : STRENGTH AEROBICS - often used with the use of simulators, strengthens the main muscle groups, promotes rapid fat burning, as a result, the muscles look beautiful, embossed, although of course you will be far from bodybuilders. There is only one drawback: after such exercises, you will look slimmer, but you are unlikely to weigh less due to the volume of increased muscles.
Katia : Belly dance is not just a dance art, it is a kind of method of healing the whole organism. Belly dance is one of best ways keeping the body in good physical form and maintaining health.
Lena : And now we invite you all to an excursion to our fitness room, which Anya Chernenko will tell us about in song "And in the Fitness room"
(steps are taken out to the middle for flash mobs), (part 5 of the slides)
Katia: What do you think Flash Mob is?
THIS IS AN INSTANT CROWD, MASS PROMOTION! And we invite you to participate in our flash mobs. (video - flash mob in words)
Flash mob :
11a class, 10a class,
Song performed by Sasha Beleva and Katya Makarova.
11b class.
Lena: we continue our Fitness Party and move on to the second part - DISCO, and it opens with the 10th grade dance HIP-HOP…………….
Fizkult-hello, colleagues!
I haven’t pleased you with new notes for a long time, but today’s one, I hope, will be very useful, and, as they say, “on topic”!
We often look for ways to stand out from competitors, how to attract new and keep old customers, how to make our fitness club a very attractive and attractive place so that a person does not want to leave the club.
A very powerful and “long-lasting” tool for this is special projects and programs of your club, the technology and ideas for creating such projects were received by the participants of my recent webinar "Be different or die!"
But the preparation of large projects is not a quick and resource-intensive business (it takes time and people)
Today I want to give you a very easy to implement idea, a kind of mini-project for the New Year holidays (I hope your club does not rest with the whole country until January 10?! :))
The idea is very simple: organize a full-fledged leisure time for your customers throughout all public holidays. Let something interesting happen in your club every day!
(To be honest, I'm not that smart, I heard this idea at an online conference "Fitness season. Winter 2012-2013" in a speech by one of the speakers. Once again, a deep bow to the organizer of the conference, Marina Knyazeva: every time I come to the conference as a trainer, I “pull out” a bunch of useful “chips” for implementation!)
All clubs (well, or almost all) do sales, some kind of "discount" promotions, Days open doors etc. This won't surprise anyone...
One way or another, most events revolve around fitness. But our clients, in addition to fitness, are also interested in a lot of things in life: why not turn your club into a party of people with a variety of interests and for a variety of reasons?
Let something interesting and unusual happen in your club every day! And people should know about it!
Here's what ours looks like New Year's Marathon events:
I hope you already have your own ideas on how to make your fitness club a “magnet” for clients (and not only for them, but simply for everyone who is interested!). Or you can take our list of events as a model and implement it in your home with slight adjustments to your capabilities, of course!
Yes, of course, all these events are FREE, both for clients and for "casual visitors" - after all, this great occasion for you to increase the incoming flow and drag people into your club who may not have heard of you before. (The only paid event for members is the photo shoot, for which you hire professional photographers and makeup artists… but options are possible here too)
To make this work better, STRONGLY remind clients that they can bring their friends and acquaintances to the club for these events!
__________________________________________________________________________
Good luck Colleagues! … and have a great New Year!
Yours sincerely, 
________________________________________________________________
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Reading time 3 minutes
We became independent in sports without noticing it. Fitness studios of the new generation do not tie us to themselves, but allow us to create our own training schedule. The pay as you train format and the automation of many processes have turned us into ideal time managers. LʼOfficiel decided to figure out how it happened and what to do about it.
Fitness is the most important health trend of the last twenty years. Regardless of the crisis and economic components, it shows stable growth around the world. But people want to be not only healthy, but also beautiful and successful.
What is success here, you ask? And at the same time: successful people are united by the fact that they all want to sell themselves at a higher price, and a beautiful “tradeable” appearance helps in this. It doesn’t matter who you are: a girl, a boy, a businessman, a film actor, a socialite, everyone has the same motivation. A person who goes in for sports, in any case, wants to look better than his fellow tribesmen. To do this, people are ready to invest money in themselves, inject themselves, cut themselves (both good sense words), play sports.
In the zero years, many were obsessed with plastic surgery, but now it's the turn of fitness mania. Has it ever happened to you at least once in your life that you bought a subscription for a year, but went five times and abandoned it? Almost every second person has such a story. People quickly got tired of the format “I bought an expensive membership for a year, went twice, zero results, I live with guilt.”
With the advent of fashion for conscious consumption, everyone began to count money and time. This has led to the fact that the fitness industry also began to change. For example, low-cost clubs began to appear.
The most striking and high-quality modern example is the network Raketa fitness clubs. They are located in shopping centers in residential areas, they provide a card for a month at a price of 2000 rubles, but in terms of atmosphere and audience they look like local branches of Patrikov.
Live DJ sets in the evenings, all payments and bookings are online from a smartphone, each client has his own personal bracelet that records all visits and trainings, being at the same time a key and a payment card. Lighting was specially selected in the hall (for good Instagram shots), various navigation with light and color.
“Our task,” says the founder of the Raketa clubs, Tikhon Kosykh, “is that even the most social phobic who came to our club could easily start playing sports, and not just walk between the simulators. Our trainers aim to conduct a lesson not so that you can’t do it the next time without it, but on the contrary, to show that everything is very simple. Your task as a beginner is not to overload yourself. First of all, you need to develop the habit of walking in gym. This does not mean that there should be no breaks.
We all have interval training in Russia, as they say. Month first - New Year, then for a month everyone actively goes to the hall, then Maslenitsa with pancakes, then fasting. We either drink or train: Russian culture! There is nothing wrong. It’s just right to have quick access to a fitness club for little money.”
In parallel with low-cost airlines, another branch of the industry began to develop - the so-called boutique studios of one direction: yoga, martial arts, cycling, where clients of both low-cost and premium clubs began to go. The main reason for their popularity is that you choose which day and time to show up for training. We threw the uniform into the car - and drive along the road when there is a free hour, even during a break between business meetings (as top managers do when they change lunch for cycling training at Velobeat in Moscow City).
The pay as you train system (you pay for one lesson and go to study) allows you to immediately understand where your money went and instantly see the result. You are actually paying for semi-personal training. This saves time, money, quick results.
And boutique studios differ from the usual ones in that they have a special atmosphere. Many clubs use lights, like in a nightclub. And you come to study, as if to a party. The locker rooms have everything from hair ties to eye wash, micellar water, shampoo, conditioner and shower gel. good quality. As a rule, the studio has a small cafe with healthy snacks, smoothies and decent coffee.
Another reason for the popularity of boutique studios is the search for diversity. “Statistics and our experience show that thirty percent of those who work out in fitness clubs go to private studios,” says Irina Kutyina, founder and CEO of Five Concept Fitness, “and of those who already work out in one studio, fifty percent visit another one.
Thus, you decide for yourself: today you have yoga, tomorrow you have dances, and on Sunday you have Pilates. Therefore, when developing the Five Concept Fitness concept, we came to the "several studios in one" format.
We have selected and collected in one place the most popular directions: cycling, high-intensity interval training HIIT, which is now booming all over the world, the body&soul direction, martial arts and group lessons from dance classes to yoga.
And when organizing the club, they took into account the interests of modern young people: that everything should be online, modern design, super trainers, a fashionable and affordable place (we are located at the Arma factory), within walking distance, with the ability to park, where it is easy to come with friends and get the wow-effect from training.
By the way, for many lovers of electronic music, such fitness studios replace night parties. A three-day rave marathon is good when you are twenty, at thirty you already want to continue hanging out with a healthy lifestyle. At night - sleep, recover, during the day - get endorphins from vigorous training, music and the sight of like-minded people around.
Go to any of the modern boutique studios: at the second or third training session, you will definitely meet one of your colleagues, acquaintances, popular insta-girls or public people. In Pilates PMP - Polina Gagarina, in the cycle studio Rock The Cycle - Julia Peresild, in Soul Rebel - gloss editors. Although the main stars here will be you yourself. The approach to all visitors is the same, whether you are in a group or one on one: you are known by name, recognized by face, you are always welcome.
Let yourself feel like a star: bookmark the studio sites, check their schedule regularly - and you will always have the answer to the question of what would be pleasant and useful to spend your free time at hand.
Where to go and what to do? Introducing a list of verified state-of-the-art fitness studios
After the success of the first cycling studio in Moscow City, Asya Shpilman, the founder of Velobeat, opened a second one - in the Italian Quarter residential complex, to the delight of everyone who lives and works in the center of Moscow.
There are 33 Stages brand exercise bikes in the hall, cleanliness and an unlimited number of snow-white towels in the locker rooms, L’Occitane bath products in the showers, and a cafe with food and water at the entrance. But the most important thing in Velobeat is the charge of frantic energy and positive that you get from dance music and the smiles of trainers. One-time training - 800 rubles.
For a monthly subscription from 2000 rubles, you get unlimited access to all clubs of the network (there are two of them so far, but more are planned), where there is modern equipment, rent of lockers to keep your shape, paid and free group training.
All additional services are for a fee, and a special bracelet (aka the key to enter and the key to the locker), which you will receive upon signing the contract, will serve as a wallet. Of the minor inconveniences: you need to take a towel with you or you can buy it on the spot in the machine. Well, the price justifies the means.
Every year, our school hosts mass sports festivals, which have long become our good school tradition.
The provisions of our mass sports festivals are drawn up taking into account the possibility of participation in them of all students, regardless of the group of health and physical fitness.
This form of work is very effective and expedient, because allows self-actualization of all participants in the educational process.
To every mass sports festival preceded by big preparation period, which includes all age groups students, teachers and parents of students.
Holiday goals:
propaganda healthy lifestyle life;
education of stable interests in physical culture and health-improving activities.
Scenario: "Physical education - hello to the New Year!"
The team gathers from all classes in parallel, from grades 1 to 11, alternating boys and girls.
Warm-up (Accident) Conducts a hare!!! Soon, soon the New Year, we do not have enough trouble to create them as soon as possible, let's warm up all the more friendly.
Snowflake: Hello kids, girls and boys! We have gathered here now at this wonderful winter hour. Play, have fun, joke and frolic. Well, what about our holiday without guests and without gifts?
To start your holiday
We need to call here.
From faraway Lapland
Visit Santa Claus.
Come on together, come on together
Repeat everything after me
Santa Claus come soon
Come to us for a mischievous holiday! Santa Claus!!!
Santa Claus: Because of the forest, because of the mountains, through the fields and through the snowdrifts, I walked, I hurried to you friends, it’s impossible without me.
Snowflake: Well, why are you alone?
Where is your Snow Maiden, without her we will be bored
Santa Claus: Let's call her friends! - SNOW MAIDEN !!!
Snow Maiden: Hello guys, guys and girls!
At the threshold of the New Year, he is in a hurry - he is coming.
To lead a round dance - you need to dress up a Christmas tree.
Tree decorating contest. (Each team member takes one Christmas tree toy, runs to the opposite side, where the trees are, and hangs his toy, comes back and passes the baton to another participant.)
Santa Claus: I am no longer young, and with a huge beard.
Sometimes the back hurts, like sciatica.
Oh, it's not good again, I can't collect the bag.
Help me friends, and I can also give.
Competition to collect a bag of gifts. (Each team member takes one soft toy, runs to the gift bag, puts the toy in the bag, comes back and passes the baton to another participant.)
Snowflake: Pure white snow
Gathering in a circle
You're a lump quickly blind
And get into the basket.
Snowball competition. (Each team member runs to the center of the hall, takes a sheet of paper and makes a snowball out of it, then you need to get this snowball into the basket, which is located 2 meters from the line).
Santa Claus: When it's frosty outside and schoolchildren don't study
I take a brush and draw on the glass what happens.
And could you help me
I will give you paint brushes
you draw a bunny
For a cool mood.
Artist competition (Each participant takes a felt-tip pen, runs to the easel and draws one of the parts of the animal, whose year is coming according to the horoscope).
Snow Maiden: we still have a problem
All the deer went on vacation
And we are with the grandfather of you
Let's make deer now
Competition for the best deer. (Each participant puts on knee pads and a headband with deer horns, gets on all fours, and in this position runs around the Christmas tree, comes back and passes the knee pads and headband to the next participant.)
Santa Claus: yes deer are good
Fast and bold
And now, they need -
Riders are skilled.
Competition for the best rider (Each participant lies down on a snowboard and moves around the Christmas tree with the help of his hands).
Snowflake: we have a cold winter
Frost crackles outside the window
And whatever you freeze
It's time hockey match to begin
Hockey competition (Each participant circles the chips with a stick and a puck)
Santa Claus: Walk through the snow in the winter forest
It is very difficult for us without skis
Put them on quickly
And follow the tree.
Ski competition. (Each participant puts on small plastic skis and moves around the Christmas tree).
Snow Maiden:
And a stupa with Baba Yaga
Walks, wanders with itself
Who wrote these lines?
He didn't know physics
Can't transport by itself
Wander down the street at least howl
And we'll try to find out
Who can disperse the stupa.
Baba Yaga competition. (Each participant puts one foot in the bucket and moves on one foot).
Snowflake:
From different fairy tales to us for a holiday
The main heroes have come
Alice the fox, Basilio the cat
Didn't find the way to school
It must be hard to find us
When the blindfold
Competition fox Alice and cat Basilio: (All participants are blindfolded, stand up as a "train", the captain leads the whole team around the Christmas tree)
Santa Claus: Oh, the old man was pleased on merit and the reward
Well, helpers, tell me, who became the fastest and friendliest, dexterous and cheerful?
The jury sums up and awards the teams.